It's a Wonderful Life?How George Bailey Inspired ... - Nonprofit Hub

If your nonprofit is struggling to increase its relevancy, take inspiration from a nonprofit that?s reworking its business model with an unusual approach.

Leaders of the international Junior League organization are using some of America?s favorite movies to inspire change in their nonprofit. Now, there?s a bit of ?Home Alone? and ?It?s a Wonderful Life? in the Junior League?s business model.

Junior League?s creative use of film to guide their transformation may help you in starting a nonprofit or even aid nonprofit storytelling.

Read the article linked below to learn why a lesson from Kevin McCallister and George Bailey will make your nonprofit even better.

?Transforming the Junior League [Philanthropy Journal]

Image via Hollywood Orbit

Source: http://www.nonprofithub.org/nonprofit-marketing-plan/its-a-wonderful-life%E2%80%94how-george-bailey-inspired-junior-league/?utm_source=rss&utm_medium=rss&utm_campaign=its-a-wonderful-life%25e2%2580%2594how-george-bailey-inspired-junior-league

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